According to Konstantin Baishev. The observed sales growth is associated with the successful implementation of state programs for lending and disposal. As well as with successful marketing moves: these are test drives and dealers for their regular customers, this is the release of exclusive Chevrolet Niva unique colors that are delivered to the regions on the principle: “One car for one dealer”. Given that Niva has always been in demand, then the plans for access to the sales level of 2008 dates back to 2014.